Why how old you are influences how you view this masterpiece.
When you tell Creatives who only know a digital world how it was done in the art board/paste up era they look at you like you’re nuts, which makes sense, because… it was kind of nuts
Why a certain kind of radio spot really gets under my skin.
Radio ads (heard more often these days inserted into podcasts) have always been a favourite of mine. Theatre Of The Mind and all that jazz. But there’s a certain “concept” that pops up frequently that irks me.
Why I might finally become a conspiracy theorist.
I’m sure Bob Homme was friendly, but was he actually a giant?
Why “The Big Game 59” art direction may signal a shift in design.
From the simplest of score bugs (that constant scoreboard tally at the bottom of the screen) to intricate colours and funky type, 59 offered an array of design choices that just might be the shape of things to come.
Why you should find your voice and let your audience find you.
When I'm not creative directing or writing, I draw cartoons like this one. The process is pretty much the same as creative directing and writing only without the client revisions part. Or the making money part.
Why negative space is such a positive design technique.
Negative space is a powerful bit of nothingness surrounding by other visual stuff and when masterfully combined, can create layers and dimensions that can really bring a logo to life.