Mary Brown’s Famous
Chicken and Taters
ART DIRECTION | COPYWRITING
Mary Brown's Famous Chicken & Taters is like a religion in Newfoundland, the province where they first set up shop.
Seriously.
Ask any Newfoundlander about Mary Brown's and their eyes will light up.
These posters appeared in one of those portable walkway thingies that attach airplanes to terminals at the St. John's airport. The idea was to celebrate this home grown success story with native Newfoundlanders as they were either departing from or returning to the rock.